After his crush, Rihanna, rejected him in a make-believe chat, Don Jazzy, a famous Nigerian record producer, has launched a new campaign for “ugly men.”

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The Mavin Records founder posted screenshots of Rihanna speaking with someone who asked if she knew Don Jazzy, noting that he likes her.

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The songstress, then points out in the chat that she has heard of him, but doesn’t know what he looks like.

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The fan who chatted her up in the make believe DM, then shared altered ”ugly” photos of the Don, thereby making Rihanna says she is not interested in him.

rihanna

Don Baba J then uploaded the screenshots with the caption;

”Ugly guys matter oooo.”

Read the chat:

rihanna don jazzy

rihanna don jazzy2